NAIFA NEWS
ADVISOR TODAY
Coming Soon: More
Product-Focused Articles
The redesigned magazine will offer more articles on key products.
Lorri Ragan, APR, Assistant Vice President, Communications
The 2009 editorial lineup bring you our popular “
Lead-for Advisor Today includes ing Edge” interviews.
articles focused on a wide All of these articles will be
range of industry products showcased in a redesign that
our members have told us they will make the magazine easier
want to read about, such as to read while giving it a more
critical illness insurance, dis- progressive look. The first
ability income insurance, life- “new and improved” issue ap-cycle funds, life settlements, pears next month.
long-term care insurance and
employee benefits.
The magazine will also
feature more “
Point/Counter-point” articles on several hot
topics and will continue to
Web-exclusive articles
After you have finished reading the print magazine, do
not forget to visit our website,
Advisor Today.com, which fea-
tures three to four articles
written exclusively for the
site each month by industry experts. This valuable
resource is categorized by
practice specialties and
is grouped under key
topics such as prospecting, sales and marketing, and referrals. You
can also click on the
Archives section of the
website to see a full
listing of Advisor Today.com articles.
Information on the Go
Listen to what top industry CEOs have to say about the industry and much more.
Lorri Ragan, APR, Assistant Vice President, Communications
As a NAIFA member, you
can now take advantage
of a new podcast series that is
available on the NAIFA website and on Advisor Today.com.
The podcasts feature top
industry CEOs sharing their
views about the industry,
their careers and what it takes
to succeed. They are taken
from the “Leading Edge” interviews conducted by NAIFA
CEO John J. Healy, CAE, for
Advisor Today.
In recent months, Healy
has interviewed Sy Sternberg,
former chairman and CEO
domestic Individual Life Insurance Business at Prudential Insurance Company of
America.
During the interviews,
Sternberg notes that the industry needs to be prepared
to defend its tax preferences,
which Congress and the new
of New York Life, William president will start scruti-F. Glavin Jr., co-chief oper- nizing to reduce the nation’s
ating officer, Massachusetts significant budget deficit.
Mutual Life Insurance Co., Glavin points out the need for
and EVP, MassMutual’s U.S. advisors to develop the abil-Insurance Group, and John ity to change and profit from
Greene, CLU, ChFC, president change, as well as to identify
of Agency Distribution in the new markets. Greene, whose
interview appears on Page 42
of this issue, highlights consumers’ need for a trusted advisor in these trying times,
and what it takes to become
that trusted advisor.
To hear more from these
industry leaders, visit www.
Advisor Today.com, scroll
down to the podcast section,
and click on the “NAIFA Podcast: The Leading Edge” link,
which will take you to the actual podcast on the NAIFA
website. Look for more of
these insightful interviews in
the coming months.
